Analyst Expertise Meets Marketing Strategy
Industry analyst expertise+ proven marketing strategy. Content designed for technical credibility and pipeline performance.
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“I founded IronSpark after 20 years at the intersection of technology journalism, content marketing, and go-to-market strategy. I kept seeing the same pattern: marketing leaders needed content that technical buyers would actually trust and that could also drive real pipeline. But most options gave them one or the other, rarely both.”
Lisa Damast, Founder
Our Analyst Team
Salvatore Salamone
Chief
Analyst
Data and AI infrastructure, real-time analytics, and emerging technologies
30+ years covering enterprise technology. Former editor, Network Computing and Editor, RTInsights
Joe McKendrick
People and Business Empowerment Analyst
AI, digital transformation, and the business impact of emerging technology
20+ years as independent researcher. Senior contributor, Forbes and Harvard Business Review
Elisabeth Strenger
Open Source and Responsible AI Analyst
AI, enterprise data environments, and emerging technology
Former Head of Emerging Tech Marketing, Red Hat
Philip Russom
Distinguished Data and Analytics Analyst
Data management, analytics, and data warehousing
650+ research publications. Former analyst, Gartner, Forrester, and TDWI
Gordon Haff
Hardware, Open Source, and Container Ecosystem Analyst
Open source, cloud infrastructure, and emerging technologies
Former technology strategist, Red Hat / IBM Quantum Ambassador
By the Numbers
Enterprises Advised
Publications Published
Years Average Experience
Enterprises Reached
Brands We Have Worked With
IronSpark’s network of analysts includes some of the most distinguished observers of the data market. Their advice and insights have led us through cycles of innovation and adoption and are now guiding us through the technical AI revolution. I am excited about adding to their insights.